B-Lew – Aesthetic [Interview]

Describe your sound in 3 words

flow, rhythm and energy

Your focus in music is to give off great energy and party vibes. Tell us the first song you think about when it comes to party music.

Wants and needs by Drake has great energy for what I would consider party music.

Trap music came to rule the world, but at the moment the genre feels stagnant. What does the future hold for hip hop in general?

As of right now it seems that hiphop is definitely stagnant and I think the future for hip-hop is mixing with rock and now even more recently UK drill. I still believe hiphop will be a dominant genre in the future because I think there’s still more you can do with it.

Favourite rapper, lyricist and producer?

My favorite rapper would have to be Travis Scott. My favorite lyricist is either Kendrick or Drake. My favorite producer when I first started making music was metro then it shifted quickly to Pierre.

What does hip hop symbolize in your opinion?

Hip-hop to me symbolizes art especially nowadays. Everyone wants to make “hip hop music” now and even now beats have evolved enough to carrying songs. In the past hiphop songs had more context as people had to plan everything thing out more before entering a studio now anyone can create a song from home and even on their phones. We’re literally at a point in time where literally anyone can create music which why it symbolizes art to me.

When not writing music, how do you spend your time?

When I’m not writing music I’m most likely spending time working and editing videos on tiktoks for my @clipstosee account or I’m making artwork itself as I love making wallpapers and cover arts.

One last thing we should know about you?

One thing you should know about me is that I’m always making efforts to be different I don’t like making trending music or I should say I don’t like over saturated sounds in music. Thats never fun.

Thank you!

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Olivia Orson – LET ME DRIVE [Interview]

Describe your sound in three words

-Enchanting, emotions, intense

Let Me Drive blends different genres. Tell us a few things about your creative process

-You’re right! I love to mix genres like Neo-soul, Jazz, R&B, and Trip hop music. It creates my vibe! The creative process is all about how my feeling and my emotions will be translated at the moment. So it will depend on my moods and physical health. First, It starts with building real connections with the beatmakers that I choose and we create a loving, kind, and comfortable environment based on communication. 

They all know that I have my own language when speaking music and my own artistic direction, so they know what kind of vibes I like and how I want them to sound.

Afterward, we start producing together,  the beatmaker plays chords until a melody inspires me and then we add the beat, the drum, pads, and all other instruments. 

For the rest, I love to try some topline and define the structure of the track.

 After a studio session, I like to come home to rest and give calm to my ears. It’s an important part of the process to be able to take a step back and then focus on the lyrics.

It also has a very chill vibe. In which state of mind do you imagine people might listen to your music?

Very interesting question, I imagine that people might listen to this track and when they need to let things go, or on the opposite when they deeply need to feel something, like a music therapy session you know hehe. 

Favorite album of the past decade?   

-Blonde-Frank Ocean. 

You incorporate electronic elements in your music and you also experiment with autotune. Are these extra challenges when it comes to live performance? Also your dream performance venue?

– I love to challenge myself and the people that work with me and push our limits, So I can’t wait to experiment with live performance to see how I’ll manage these details. But I’m kind of confident and positive about it because I think it could be really fun sometimes to add some autotune when I’ll be performing on stage! 

My dream performance venue is Coachella or maybe on the moon. 

If you could change anything about the music industry, what would it be? 

-They must think MUSIC first.

Future plans?

-For now, going to London and drop a debut EP this year! 

Last thing we should know about you?

-I love you 

Thank you!

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Clifford – Quick Quick Slow [Interview]

Describe your sound in 3 words:

DUM: Diverse, Upbeat, Moody

This “magnetism that brings two people together emotionally, mentally…and physically”. Is it common in real life? Tell us a few things about your new song.

It’s common in real life if you meet someone you’re truly attracted to. It’s an inexplicable pull towards them, without rhyme or reason, instinctual.
I wrote “Quick Quick Slow” to be a late night, danceable club song that emphasizes passion and the expression of attraction between two people, whether they’ve just met or have known each other for a long time.

Which is your most personal and honest lyric?

“I’ve always been the type that wants to make good things last…” because it applies to everything else in life too.

Favourite album of the past year?

“Wild and Peaceful” by Kool & the Gang…because it’s timeless to me.

What would you change in the music industry?

I would increase royalty earnings from streaming services.
I’d also change the perpetuation of the belief that musical production is of little monetary value. In the US, 7 million streams = $22,000, which means even if you’re famous you’d be lucky to make minimum wage.
I’d change the corporate mentality that music is expendable, only to be consumed and tossed away.
I’d help to create a partnership between artists and music lovers so that their money actually goes to the artist too, not just to the streaming service they’re using.
There’s so much more, but that’s a pretty good start.

When not writing music, how do you spend your time?

I stream on Twitch (clifford_music), make TikToks (@clifford.music), workout (boxing and calisthenics mostly), cook (homemade pizzas, breads, Za’atar Chicken, Ragu, are a few of my favs) and daydreaming.

Thank you!

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Bandcamp

Sunset Capone – Shattered Dreams [Interview]

Describe your sound in 3 words

Time, love, loss.

You have been creating music for over a decade. How’s your sound evolved during that period?

My sound has evolved to the point I can do music in any genre. From trying to find what I like, I learned I like everything. Now, I try to make music for others and have been getting the most response from pouring my soul into my current style of Alternative Rap mixed with Pop Rock tendencies.

Shattered Dreams. What’s your dream? And what’s your worst nightmare?

My dream is to gain financial freedom to the point where I can strictly spend my time creating music for people that love it and to be able to have free time to help others.

My worst nightmare is failing to reach people after all these years that are looking to hear someone else say they understand their struggle. I’ve lost a few close friends to suicide due to no one being there for them. I’d like my music to be there for my fans when I can’t be.

Favourite album of the past decade?

Lil Peep’s “Come Over When You’re Sober Part 1”, favorite song is “Better Off”. My non-Peep album would be Screaming for Silence’s self-titled album.

What would you change in the music industry?

I would change the gate to fans in the music industry. I would like to give people like me that don’t have a fortune to spend on marketing or aren’t the popular quarterback in town the chance to be exposed to potential fans.

Favorite film ever?

Butterfly Effect. Really deep and the time travel thing with cause and effect is something I think about a lot. Like, what if I was there for my friend instead of turning my back on them. Would they still be alive?

What advice would you give to your younger self?

The advice I would give my younger self would be to invest in all the stocks that blew up and the winning lottery numbers haha. Nah, but seriously, I would probably tell myself to cut off things that aren’t working and not to give in to sunk fallacies so much.

Thank you!

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The Kyd – Beethoven’s Spliff [interview]

Describe your sound in 3 words

Only the real, maybe?

Tell us a few things about your new song Beethoven’s Spliff.

Beethoven’s Spliff is a track that kind of came spontaneously. My bro came with the loop while messing around one night and I thought it was dope. I write everyday regardless of it’s for a specific track or not and had a bunch of rhymes that I thought would fit it. It’s really just a lyrical exercise, no hook or anything. Just spitting and pushing the pen for two and a half minutes. It’s for those who appreciate bars.

Which album describes the Golden Era of hip-hop and boom bap?

Tough to narrow down to just one. Period is called the Golden Era for a reason since there’s so many classics that dropped and the audience was really spoiled with how much quality they got. For me, personally, there’s of course the Paid in Fulls and Long Live the Kanes, but the album that really did it for me and sealed the deal as far as my love for that kind of hip-hop was Illmatic.

What is your opinion about today’s hip-hop?

It’s a bit bipolar. There’s a lot of great music dropping these days, with guys like Griselda, Cordae, Freddie Gibbs making music that is sort of harkening back to the Golden Era and the traditional sound. And I think seeing people like Lloyd Banks and Roc Marci, and legends like Nas and Black Thought dropping new albums that are getting a lot of love in this climate is really encouraging to see, since you can see a renewed interest in what many would call “real Hip-Hop” and lyricism. At the same time, a lot of stuff that’s getting instant love at the moment in the mainstream I’m really not rocking with. Everything sounds the same and it’s all focused on the beat or a repetitive hook rather than what they’re actually saying. There’s no interest among some of these artists to go and study the craft and they often dismiss what came before them and just focus on the clout. Which unsurprisingly leads to a lot of bad music being made. I alternate between being optimistic and pessimistic about the state of hip-hop a lot.

What would you change in the music industry?

A lot probably. Though the benefits of the internet and social media are clear, and can really help artists of my type, I do think the emphasis on algorithms and numbers gets to a point where it really disincentivizes people from actually taking their time to make a quality body of work. There’s a lot of pressure to follow the rush, which can lead to a lot of music that won’t have much shelf life. That’s probably an old school mentality to have, but you definitely see the negative effects. Artists being so focused on capturing a meme moment rather than making a good song being one example, etc. Some of it has really led to a rapid dumbing down of the culture since artists are just generally incentivized to put less thought into their work.

What is the most useless talent you have?

I’d have to think about that one. I’ve always been able to remember obscure dates from history and stuff but that can sometimes be useful hah. That’s a good question.

One last thing we should know about you?

I have a really deep love of hip-hop and it’s been a dream of mine to be a part of it. I’m not doing this to chase clout or superficial reasons. I genuinely appreciate and have a deep respect for this culture and those who built it, since it’s given me an outlet and a voice and I really want to have a hand in helping push it in a positive direction since it’s given me so much personally. I have a lot of new stuff coming that I’m looking forward to people hearing and am excited for what the future holds. Stay tuned.

Thank you!

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Trav B Ryan – Aries Woman [Interview]

Describe your sound in 3 words

My sound in 3 words would have to be raw, intense, and goosebumps

This song was made to uplift all women and give them confidence in their sexuality and personality. Why sexism, and even outright misogyny, is so pervasive in Hip Hop culture?

Well I think its because its been happening for so long its almost becoming a prerequisite to be a hip hop artist. I plan on changing that with these type of songs. Shedding light on all areas of a beautiful woman. The physical, the emotional, the spiritual side and mentality as well. I am trying to move the idea of women being just objects, out of hip hop.

What does hip hop symbolize in your opinion?

It symbolizes infectious art. The raw expression of the forgotten people. The people who are voiceless that now have a voice. The sound of rebels.

Favourite album of the past decade?

I really enjoyed Eminem’s Music To Be Murdered By.

What would you change in the music industry?

I would try my best to shed light on different sounds. A lot of these songs sound exactly the same these days so I would make sure that is not the case. Hip Hop was built on being unique and I think we lost that a long the way.

Favorite music related film?

Definitely a tie between 8 Mile and Hustle and Flow.

What advice would you give to your younger self?

Be more of yourself. Think less about when people think and more about what you think.

Thank you!

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Lexa Terrestrial – “SAD GIRL RAPS” (feat. Rittz) [Interview]

Describe your sound in 3 words

Inimitable, melodramatic, entertaining

You blend different genres in your music. Tell us a few things about your creative process.

It’s everything in my brain, my life & what I like into musicorganized into certain sounds,my diary& going through my giant biblical sized Rhyme Bookfrom there I try to construct what I want to say around intresting flows
And keep adding or taking away from there.Choruses are the easy part for me…

Laying down a track, I have a certain little secret formula that helps me out.

Why sexism, and even outright misogyny, is so pervasive in Hip Hop culture?

So I think people take their pain & emphasize it in Hip-Hop Lyrics. A lot of those rappers actually probably treat women right, so it’s not across the board. A lot of rappers who say don’t rap about those things, may treat women worse. Because mentally they’ve not grown, or been considerate of others feelings, and been influenced by this kind of stuff. It can influence people but i do try to see them as just lyrics. As i hope most others do.

Which is your most personal and honest lyric?

I’ve never been this committed
To suicide
Especially cause my friend just died
or

In a cage,I’m the one,
With the keys to the place
Only prison that I fear is the one in my mind.

You released a full album. Do people still listen to full albums? What was your favorite album of the past decade?

Ooof… I don’t think my generation appreciate albums. It’s not like it used to be. Not only is music more fast food now, so it’s watered down frequented singles… but also not many are putting out pieces of art. It’s oversaturated.
The last Albums I really liked were probably back in 2017. I was a huge fan of J.Cole’s Album “KOD” was everything! It had a message and it was all inside of interesting beats. I liked Blackbears “Cybersex” Album… or “Digital Druglord” They were AMAZING Albums. XXXTentacion’s Albums are like notes he left behind I feel… Like Diary’s. Jarren Benton’s “Grandma’s Basement” was so entertaining. This is what I find cool about Artists but it’s not like that anymore. Also other mention that isn’t so much Hip-Hop but the band the 1975 releases some amazing albums & one of my all time favorites is their self titled album “The 1975” as well as “I like when you sleep, for you are beautiful yet so unaware of it”

What does hip hop symbolize in your opinion?

Strength, But also a place to talk bout your weaknesses. A place to fight the corruption in this world, a place for you to talk about what angers you. It’s in your blood and it helps you cope.

Any future plans?

Become one of the best female rappers in the world.
Or die ;p
Lol

Thank you!

Facebook/Instagram

Flamma – The Might [Interview]

Describe your sound in 3 words

Energetic, Passionate, Conscious.

What is the main topic of your lyrics?

My lyrics/tracks always have a message and/or draw on my personal experiences that we can all relate to in someway. This track reflects on the good times, going out and getting lit with your people!

It was inspired during lockdown where it made you appreciate the ability to be able to go out and have fun. Like many people, I missed going out and having a great time.

When I first heard the beat for this track it reminded me of moments that I can imagine many relate to; good energy, out with your mates, drinking the night away. It gave me that feel good aura when you feel on top of the world and unstoppable. The feeling that you don’t want the night to end, just pure good vibes.”

I hope that this track ignites the same feeling for others, reminding them of being out with their friends and taking them back to their most memorable party days, when they felt euphoric. Hopefully it gives the listener a sense of power to do what makes them happy – unswayed by others’ negativity.

Why is it still difficult for UK rappers to break through to America?

I believe there are a culmination of reasons that contribute to this and it’s not just as simple as one thing. I believe stylistically UK rappers are very different in their delivery, cadence and flow. This can be a positive in some markets globally as much as it can be a negative one when taking on the American market. Another thing that can’t be ignored is the difference in culture and lifestyle, all these aspects add to the authenticity of UK rappers but also create some hurdles for the American listener to overcome. That being said there are a lot of listeners in America who are fans of UK music/rappers but perhaps not substantial enough for UK rappers to make their mark.

What are the main ingredients that make London one of the world’s leading music cities?

Diversity is the main thing. People and cultures all across the world have come here through the years and left their mark in London. This causes original styles to be a hybrid and a mish-mash of others styles creating a unique sound.

One thing I admire about music in London is that people are not afraid to be experimental and the general public are open to this which endorses creativity and innovation from artists.

Favourite album of the past year?

I find it hard to usually pick out one single album but over the course of the past year I’ve been listening to a lot of Chip, Dave, Stormzy, AJ Tracey, Aitch, J Hus & Young B.

Do you have an artist that you would describe as a hidden gem that we should know about?

I wouldn’t describe them as a hidden talent but I think Aitch & Dave have a lot of years ahead of themselves to hit even higher heights. I think Young B has also nailed his style and consistently brings out those banging smooth tracks.

What is the most useless talent you have?

I genuinely can’t think of any right now but I can do a one arm push up!

Thank you!

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J.F.O – Amnesia [Interview]

  • Describe your sound in 3 words

whatever I want

  • Who is the voice of emo rap at the moment?

The goat will always be lil peep nobody has managed the catch up with him popularity wise and I think impact wise nobody will

  • And what does the future hold for emo rap?

I think the scene is really good and there is amazing talent out there just waiting to be found. There’s so much versatility there’s really nothing like it.

  • What would be your dream performance venue?

Liverpool football clubs home ground of Anfield would be unreal. I don’t know if they do stuff like that but I’ll make it happen

  • What was the best film you have watched during the quarantine?

I just watched fear and loathing in Las Vegas and I can’t believe I hadn’t seen it before,Fucking unreal very much my style

  • When not writing music, how do you spend your time?

When I’m not indulging in sin and smoking weed pretty much all I do I watch anime I recently got sucked in but it has been amazing

  • Future plans?

I just wanna keep working on my music and my craft and hopefully enjoying life

  • Thank you!

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Instagram

Dama Juda – young [Interview]

Describe your sound in 3 words.

Adaptive, piercing minors, and provoking lyrics

What made you use a lofi beat in “Young”? Tell us a few things about your creative process in general.

I love lofi. It’s relaxing and simple, yet creative. It allows my mind to wander and create more. The beat itself was created by a producer in a musician group I am involved with online. He’s got a cool sound and when he sent me the track, I immediately knew I could write lyrics to it. And here’s the final result!

Your music is definitely melodic driven. Tell us your favorite melody you wish you have composed yourself.

Debussy is so unique in his melodies and note composition. His sound is everything I want, adaptive, piercing minors, and provoking. How many emotions do you have when you listen to a Debussy piece? It’s incredible how he takes you through a series of emotions and not one word is spoken.

Do you like the idea of collaborating? Is songwriting a lonely process?

Yes, in fact “young” was my first collaboration. It was eye opening to see how collaborative work can inspire you, sometimes even more then when writing alone. Songwriting is not a lonely process. The mind has many voices, lol. I’m just trying to make sense of my experiences when I write.

What was the best film you have watched during the quarantine?

Interesting question but nothing stands out. I’ve recently started some TV series though that I’ve really liked. House of Cards, Last Kingdom, Timeless, Queen’s Gambit, Ozark, and Survivor.

What is the most useless talent you have?

I can pick things up with my toes

One last thing we should know about you?

I believe God is a Woman

Thank you!

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