Xperience – Regal Blue ’84 [Interview]

Describe your sound in 3 words

Soulful, Authentic, Love

Your album has some interesting features. What is the most challenging part of letting others into your creative process?

The most challenging part for this project was the impact Covid had on meeting up at studios and sessions. But we made it work with home studios and creativity. Thats all you need!

For which lyric you are most proud of?

“I just want to live in the past, and die like the stars.. “

Which is your favorite r&b album of the last decade?

Another Life by Bilal, the best ever.

What would be your dream performance venue?

Madison Square garden of course!

What was the best film you have watched during the quarantine?

American Skin

One last thing we should know about you?

I’m pursuing some big things in the video game industry, you might here something soon!

Thank you!

Follow Xperience

Nedelko – Cinq Centimètres par Seconde (Prod : Lapwass) [Interview]

  • Describe your sound in three words 

Elliptical, melancholy and progressive

  • Tell us a few things about your new project Urizen  

Urizen is my second album, which comes out in two parts, the first one already available and the second coming out at the end of March. It speaks of the constant modulations of our horizons and of our personal universe, which are restricted or widened depending on the events that we have to experience and the people we meet. It is a reference to a central figure in William Blake’s mythology who embodies the absolute law and who draws the outline of the universe with his compass.

It’s a pretty cinematic and abstract album very influenced by the imagery of the works of Terry Gilliam, Chris Marker, or even the cyberpunk side of Akira and Evangelion.

  • Wich sound of the EP represent you the most ? 

It’s a hard question because each song represent a different state of mind, but I think my part of « Damocles » is a balanced choice. Not too dark and not too optimistic either, sadness mixed with the desire for a brighter existence. « Bienvenu à Néopolis » is also a good fit ! 

  • Favorite rapper, lyricist and producer 

I think my favorite rapper is Grems, a French artist who’s also a very very talented graphic designer, lyricist is Lucio Bukowski, also a French rapper and one of the main artist of L’Animalerie, the crew I’m in, but I’m also a huge huge fan of the lyrics of Julian Casablancas, singer of the Strokes and the Voidz . And producer I’ll say Oster Lapwass, who’s my producer, Rick Rubin and Mattia from the French group Odezenne. 

  • Is language a barrier in Music ?

I think it depends on what you listened to when you were young mostly, and in what part of the world you were born but in general music is more a way of connecting with each others than a barrier. It can even be a motivation and a way to learn other languages.

  • Do you have any artist that you would describe as an hidden gem that we should know about ? 

Instinctively I’d say Oklou, and The Voidz too, and for a really really hidden gem I’d say Penguin Cafe Orchestra

  • What would you change in music industry ?

I’d say give the power to people who really know music and not to some guys who decide who’s gonna be the next superstar depending on his popularity, less advertising and more music and passion. 

  • Any futur Plans ?

A lot of small projects with different artists and the third album who’s in progress ! 

Follow Nedelko

MAUVEY – Vancouver [Interview]

Describe your sound in three words.

Honest, Hopeful, Different

For which lyric you are most proud of?

“These haters didn’t help at all, they’re way too small, and shame on me I turned the volume low, now your prayers aren’t getting to God. I never learned the guitar, I never was all that smart, but I have come way to far, and do it for love, and I aim at your heart.” – ‘Mauvey’ – Vancouver

What is the true underground sound today (if there is one)

I don’t think there is a true underground sound.

Best Hip Hop album ever?

The Miseducation Of Lauryn Hill, and Lauryn Hill is the best rapper of all time, Andre 3000 is second, I don’t want to discuss the matter further haha.

What would you change in the music industry?

Creators should be compensated more for their creations. How streaming services operate should change.

Oh. and the elephant in the room; could get some more people of colour holding key positions in the industry.

Favorite music related film?

8 Mile – my man was in every single scene!

Any future plans?

I’m releasing A LOT more music in 2021, and heading on tour, if the world doesn’t shut down again.

Thank you!

Follow Mauvey

Jōviky – Yeah, No [Interview]

Describe your sound in three words

Experimental, Poetic, Cinematic

Tell us a few things about your new single “Yeah, No”

“Yeah, No” sonically illustrates the feeling of existential dread and the thoughts that are sometimes hard to forget when life keeps repeating itself and it seems like we are just powerless beings floating around in space. The entire song is written from 2 perspectives of thought and almost every lyric is a double or triple entendre. I intentionally recorded and mixed the vocals to sound as if they are my internal thoughts being transferred through the music.

Your music has an experimental tone. Should music as a form of art always challenge the listener?

I honestly think music should be and can be anything. There is space in the world for all types of music, for all types of occasions. I personally enjoy music that challenges me. I get excited when I hear something new that sounds innovative and unique, especially when it’s anchored in emotion or storytelling. I do realize my music is on the experimental side and I hope the listener can stretch their ear and take a moment to vibe with something different.

How many beats do you listen to before you end up using one? Who is your favorite producer?

I actually produce most of my own music so far. I’m an indie DIY artist and I really enjoy exploring vibes and creating music that has an artful and cinematic quality to it. Those are usually the type of beats that inspire me. That being said, I work with a couple other producers and when they send beats I often don’t spend that much time at all finding the right one. When I feel it, the vibe hits me right away and I immediately start writing.

My favorite producer of all time is probably Quincy Jones. I’m also a huge fan of Pharrell, Flying Lotus, Jon Brion and Trent Reznor.

What would you change in the music industry?

The music industry has its pros and cons and its ups and downs. I would probably change the concept that artists have to subscribe to industry standards to be relevant and successful. Just make music that you like and that comes from a real place.

What was the best film you have watched during the quarantine?

Oh man, that’s a tough one. I watched this movie at the beginning of quarantine titled “Luce” that stars Octavia Spencer and a great young actor, Kelvin Harrison Jr. The film is a powerful and timely story and it shows another side of race-relations in the United States, that I think a lot of people are unaware of. The movie touches on specific ideas of privilege and the model minority myth in America and how stereotypes can be extremely damaging to a person and a community if left unchecked.

Any future plans?

I have an EP dropping at the end of December. With this project, I’m exploring a lot of the same themes in “Yeah, No” I’m excited for people to hear my music in a broader context. This EP is a cinematic, 6-track journey through the mind of Jōviky.

Thank you!

Follow Jōviky

Joesix – Beauty Queen [Interview]

Describe your sound in three words

Raw intriguing chilled

Tell us a few things about your new song “Beauty Queen”

I wanted to try something different when I wrote this song. I wanted a different sound, something refreshing for a change. The song is about having that perfect woman, because in real life there’s no such thing. But we can all dream right? I wanted a song to build a women up not put them down so I kept that in mind when putting Beauty Queen together.

I had the perfect time to get on with it because I made this song during lockdown..so I had plenty of time to focus.

Why does hip hop today have so many negative stereotypes? For example why hiphop put women in a position of submission?

I believe it’s because of social media! All you have to do is go on Instagram and see what’s happening. A lot of artists are pretending to be someone there not. It’s all about money, fast cars, women wearing next to nothing, to me it’s all about bragging rights.

This now trickles down to the youth and it’s plain to see. Kids don’t act like kids they act like adults. To me hip hop has become an image, when it use to be about your true identity. Upbringing and struggles etc. I could on all day about this question you asked me.

“Beauty Queen” is not a sad song. Are you optimistic in general?

Yeah I am I guess, I just take every day as it comes because tomorrow could be your last we don’t understand how profound that saying is. I try my best nowadays not to let things get me down. And just focus on the things I can do to make myself happy in life. Everything starts with yourself, never forget that.

Which is your favorite hip hop album ever?

Skinnyman – council estate of mind! Blown away from when I first heard and even when I play it now

What was the best film you have watched during the quarantine?

Paid in full

Any future plans?

Make more music! I’m working with a young talent hip hop producer and breakdancer. KUB you can find all his stuff on Spotify under that name, I’ve worked with him before. So I know this is gonna be good fun. I will also be working with Fidibeatz who again is a hip hop producer and a good friend you can also find his stuff on Spotify and YouTube under that name. Both lads have different sounds which is good.

Thank you!

Follow Joesix

The Fitness, ELMNT, L.O.T. – ADULTES [Interview]

Describe your sound in three words

Raw, Conscious, Provocative

From a jam to a released project. Tell us a few things about your creative process.

Creativity first, I always make sure the vibes are right.. I watch alot of documentaries, read to build up my creative ideas, and depending on the sound, I’ll reach out to specific producers and musicians to work alongside in the creation process. Writing is usually intimate for me, I do that on my own, for the choruses, I’ll bring in a vocalist or just run the idea in the moment at the studio.

Once we have the jams panned out, we’ll select the bodies of work we want to refine, & usually if I can visualize a music video or artwork right away, I know the message of the record was invoked.

I distribute my own projects, however, I do reach out to other labels from time to time to assist in the distribution and marketing, usually when I’m trying to grow in a new marketplace. After that, it’s all about pushing the music to the people.

Do you have a favorite track of your album?

Probably ‘Funny How It Changes’.

Best Hip Hop album ever?


Do you have an artist that you would describe as a hidden gem that we should know about?

Benjamin A.D from South London. One of the coldest out, easily.

What would you change in the music industry?

I would take away the right to own an artists masters outright. It’s old, that ish needs to go!

Any future plans?

Continue making music meant to evoke positive change, pushing the envelope, and elevating culture and my fellow creatives.
Thanks for the chat !

Thank you!

Essense – Novocaine [Interview]

Describe your sound in three words

Vibey, swaggy, & soulful

Does love make you wanna run in real life too? What advice would you give to your younger self?

It did at one point but I’ve learned that love is unavoidable. It always seems to find me. I’d tell my younger self to stop running. “Be who you are, learn how to feel”

Which track in the “The(Essense)tial” EP represents you the most?

My song La Da Di literally describes me in my element. Just in my house bumpin to some music, in my own zone. I’m an introvert. I like to be by myself. I can have my own private party.

What makes NYC one of the most influential places in the world? What do you love and what do you hate in the city?

We set trends. We create waves. It’s just a vibe. I love everything about my city. I hate when people try to act like it’s not the best city in the world!

How do you relate to the NYC music scene?

I’m a fan of this new NYC music scene. Especially the NY drill scene. Definitely a vibe.

What is your favorite album of the past decade?

It’s a tie between H.E.R’s first album and DVSN Sept. 5

What would be your dream performance venue?

The 106 & Park stage. RIP 106…

One last thing we should know about you?

I’m from Brooklyn. YKTV

Thank you!

Follow Essense

Loby – Villain in My City [Interview] [Interview]

  • Please Introduce yourself

Hey everyone, my name is Loby, I am an Alternative R&B and Hip-Hop artist that is practicing and improving my craft everyday. Loby is not just me as a person, but more of a movement about my, and the listeners emotions. My goal is to allow listeners to enjoy a sound that they might not have ever heard of while also relating to it on a deeper scale. 

  • Describe your sound in 3 words

I think three words that describe my sound are ambient, smooth, and sensual but taking those words into account, I still use sounds that respect the classics in both R&B and Hip-Hop genres.

  • Favourite rapper, lyricist and producer

Although my sound is not like his, my favorite rapper is definitely Kendrick Lamar, G.K.M.C changed my perspective on creating music as a whole, as not only are the lyrics and sound amazing, but the story is so amazing displayed that it made me reevaluate everything. My favorite lyricist is André 3000. He was most definitely ahead of his time as you knew whether it was with Outkast or as a feature, he always does and still can deliver. My favorite producer is Illangelo as his work on The Weeknd’s early projects most definitely influence my sound. 

  • Best Hip Hop album ever

In my opinion, as mentioned above my favorite Hip-Hop/Rap album is good kid, m.A.A.d. city. Just everything about it is so game changing, I still can’t believe Kendrick got snubbed at the Grammys. He was robbed. 

  • Top Hidden Gem Artist

The top hidden gem artist that I am listening to is this artist named Brakence. This guy is crazy talented and could do it all. He is more of an alternative/indie artist but his voice and flow is absolutely ridiculous. Just listen to his songs ‘sauceintherough’ and ‘dropout’ and you’ll instantly become a fan.

  • Future plans

My future plans are just to continue dropping more music with also my first music video coming soon and a potential face reveal soon. I have plenty more in store and I am more than excited to show you all 🙂

Follow Loby

RAAD – Trees ‘n Ties [Interview]

  • Please Introduce yourself

My name is RAAD. I’m half Cypriot, half Lebanese and I spent most of my young adulthood exploring the streets of East London , myself and my creative nature.I write, sing and produce my own music; blending flavours from the Middle East and the British urban underground scene. I take all this and fuse it together with hip hop and soul to produce a cultural melting pot of genres, reflecting the diversity of influences I then express through my music.

  • Describe your sound in 3 words

Honest, Simple and depends on where the wind is blowing really

  • Favourite rapper, lyricist and producer

Favourite Rapper – Little Simz   
Favourite Lyricist – Loyle Carner and George The Poet   
Favourite Producer – James Blake

  • Best Hip Hop album ever

Very Necessary by Salt N Pepa (1993)

  • Top Hidden Gem Artist

It has to be me but if I need to be humble I’d say ‘Zaia’.

  • Future plans

To be honest I want it all. I want to learn from the best and become the greatest. So Imma keep writing and releasing music that represents the realest version of myself, my deepest fears until I make my passion a career based on authenticity. I want to be remembered and recognised for my music but also for looking half of my age and cute af (jk)

Follow RAAD

Kayvahn x K-Si Yang – I Got U [Interview]

  • Please Introduce yourself

I am Kayvahn, a producer artist from California based in Europe with roots in Iran.

  • Describe your sound in 3 words

My sound is dark, driving and transportive

  • Favourite rapper, lyricist and producer

My favourite rapper gotta be Kendrick, feels like a boring answer but he impresses me on so many levels as well as his music has been a background to most of my young adult life. I’m not really big on lyrics as I am on vibes but Frank Ocean always been someone who I always find myself analysing cuz of his insane concepts, word play and metaphors. Dream collab for sure. My favorite producer is Flume probably, he set an example for me about what being artistically true to yourself is really about which is something I still hold in my mind to this day.

  • Best Hip Hop album ever

good kid maad city if you ask me, I love west coast hiphop and this album really had an amazing list of great songs even outside its cultural impact. I still got money trees in rotation to this day.

  • Best live gig you have even been

When I was 14 I went to see Skrillex live, I was big into dance music back then and that night changed my life. Skrillex is also up there as one of my favorite producers. It was that night that I knew I would do music for the rest of my life.

  • Top Hidden Gem Artist

pre kai ro without a second thought, been tapped in with this dude before I even released a Kayvahn tune and seen him evolve. If you haven’t heard of him, he’s really on some other shit. Peep our song “when I get home”.

  • Future plans

Got too many plans to list right here right now but lots of big opportunities always seem to come my teams way. We don’t want to limit ourselves ever.

Follow Kayvahn

Follow K-Si Yang